How to Drive More Traffic to Your Blog

September 25, 2014 Blogging Guide

Writing a blog can be both fulfilling and challenging. Blog traffic tends to fluctuate over time, and maintaining consistent readership can prove to be a constant struggle. It often takes months to build an audience, making it all the more frustrating when your traffic begins to suddenly taper off. Fortunately, there are some easy ways to increase blog traffic and retain your audience.

Post frequently. The more you post, the more traffic you will acquire over time. It takes time to build a dedicated audience. Set a schedule and commit to adding no less than two new posts per week. Week by week, your traffic will steadily increase.

Engage with other bloggers. Comment on other people’s blogs, particularly blogs of a similar niche. The more effort you make in reaching out to others, the more likely it is that those efforts will be reciprocated.

Organize your blog posts for easy readability. Using subheadings, bullet points, and numbered lists helps to break up your blog post and make them more readable and visually appealing.

Make your blog posts worth reading. Though quantity is important, you should never compromise quality in the process. In order to gain dedicated visitors, each blog post needs to be as useful and enthralling as the last.

Backlink to other blogs. By incorporating backlinks into your blog posts, you can provide other useful references for your readers. Additionally, other bloggers will be more likely to backlink to your blog as well.

Keep up with SEO trends. No matter how great your blog is, if nobody can find it, then nobody will read it. By utilizing SEO tactics, such as incorporating keywords into the text, you can ensure your blog is more easily found by keeping it at the top of the search results. This will greatly increase your readership. Keep in mind, however, that SEO tactics are constantly changing Check This Out. If you’ve noticed a sudden decline in traffic, it’s likely the search engine algorithms have changed, and you will need to be ready to adapt.

Write in the second or third person. Writing in first person has a tendency to deter loyal readership. Second and third person writing sounds more formal and authoritative, creating a greater sense of trust among your readers.

Create enticing and SEO friendly headlines. Your titles need to be optimized for the web, but that doesn’t mean they need to be boring. The more engaging the headline, the more likely it is that someone will click on your page.

Use social media. Social media websites, like Twitter and Facebook, are great ways to increase blog traffic. They will help you to spread the word about your blog, thereby reaching a wider audience.

Allow comments. Comments provide people an outlet to express their thoughts and will create a sense of community on your blog. It will also allow you to engage with your readers on a more personal level. Additionally, it will increase the content on your blog, thus increasing your SEO potential.

Drive More Traffic to Your Blog